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Know Your Arekibian : Fernanda

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Posted by Jennifer McCormack on June 13, 2019

Know Your Arekibian : Fernanda

Next up on in our "Know Your Arekibian" series is Fernanda, our Italian UI/UX designer at Arekibo with a passion for travelling. Find out more about her below:

What was your journey to Arekibo?

I came all the way from Naples passing through Rome, Lisbon and Florence before landing in Dublin. I studied Design & Communication and worked as a UI designer and illustrator for a few years before starting in Arekibo.

One thing most people don’t know about you?

I have a very healthy obsession with patterns and tiles - probably started when I was living in Lisbon - so out of control that I made a book out of it (no it’s not on Amazon so don’t go creeping now).

Project you’re most proud of?

Dublin Airport. Definitely the most intense and challenging project I’ve ever worked on. I’m very passionate about my job but this time I felt very involved in the whole process being a frequent flyer myself.

3 things you have learned during your time in Arekibo?

  1. Ask questions. No matter how shy you are (a lot in my case) 
  2. Listen, but for real. 90% of the times feedback leads to improvement
  3. Overcome laziness. Perfection is the enemy but never settle for what is just ok

One thing you can’t work without?

Holidays <3 as traveling enriches our knowledge and gives me inspiration.

One skill you've gained since joining Arekibo?

The ability to present ideas and concepts connecting with different types of audience.

Favourite thing about your job?

Diversity. Because working from the details of an icon to the whole user journey of a site makes you aware of all those things in the middle.

Android or Apple? Why?

I should probably start saying that I have a very troubled relationship with technology, likely due to a big lack of communication and trust. So I’d say Apple for desktop, cause the pixel and colours are cooler on a retina screen. And Android for mobile, cause it’s cheaper and I can’t afford to buy a new iPhone every time I drop it!

About the Author

Jennifer McCormack
Jennifer McCormack

Jennie is a Marketing Executive at Arekibo. She has an interest in social media, analytics and learning about new technologies.