Sitefinity Global DX Summit 2021 - Standing out from the crowd


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Posted by Alina Sidbrant on June 17, 2021

Sitefinity Global DX Summit 2021 - Standing out from the crowd

Once a year our partner Progress Sitefinity host their biggest event of the year – Global Digital Experience Summit 2021. It is a celebration of digital skills and achievements of Sitefinity clients and partners, where you can expand your skills, engage with other Experience Makers, and be inspired to create exceptional experiences that drive business growth and customer loyalty.

We are delighted that this year we got an opportunity to take part in this event by hosting a Marketing track Masterclass session with our client - Central Bank of Ireland.

On the 29th of June, Fergal McHugh, the Head of Strategy at Arekibo and Ronan Smith, Content and Insights Manager at Central Bank of Ireland, will be welcoming everyone to attend our 30 min session on “Standing out from the crowd – creating engaging content for diverse audiences”.

The topic was inspired by the internet becoming a really busy place in the last 25 years. There’s a lot of noise, and the question a lot of marketers are asking is “how do I stand out from the crowd?”

In this session, Ronan will discuss the journey Central Bank of Ireland has been on over the past few years – from professionalising its brand and building website management expertise from the ground-up, to producing multi-award-winning content that stands out from the crowd.

Following his presentation, Ronan will be joined by Fergal McHugh, Head of Strategy at Arekibo, for a discussion and a live Q&A session about transforming strategic communication with standout digital experiences.

The event is free to attend for anyone interested. Read more about the event, and register to save your seat today.

About the Author

Alina Sidbrant
Alina Sidbrant

Alina is Marketing Innovation Lead at Arekibo. She is passionate about corporate entrepreneurship and strategy.