Digital Experience Management (DEM) Services
Deploy, Scale & Optimise with AWS Cloud
Digital Experience Monitoring (DEM) is a comprehensive approach to proactively ensure the optimal performance, reliability, and engagement of your digital platforms. Our ArekiboCare DEM service provides continuous, real-time tracking of system health, availability, and user interactions. We identify and resolve issues before they impact customers, safeguarding your business reputation and revenue while delivering the consistent, high-quality experiences that foster loyalty and growth.
Our DEM Methodology & Core Services
Our DEM approach is built on proactive monitoring, deep user-centric insights, and data-driven optimisation.
According to Gartner, "By 2026, at least 60% of I&O leaders will use DEM to measure application, services and endpoint performance from the user’s viewpoint", underscoring its critical role in modern digital strategy.
Our DEM service includes:
- 24/7 Performance & Uptime Monitoring - Around-the-clock tracking of your website’s health, availability, and responsiveness with immediate alerts for disruptions.
- User Experience (UX) & Journey Insights - Understanding real user interactions to identify performance bottlenecks, optimise loading speeds, and ensure frustration-free journeys.
- Rapid Incident Management - Swift detection, diagnosis, and resolution processes to minimise downtime and impact, supported by defined SLAs and escalation workflows.
- Strategic Reporting & Analytics - Detailed monthly and quarterly reports on performance trends, Core Web Vitals, error rates, and conversion health, providing actionable insights for continuous improvement.
Can we help monitor your entire digital experience footprint?
The Business Value of DEM Across Your Organisation
DEM delivers concrete, measurable value by aligning technical performance with business outcomes for every team.
DEM transforms digital performance into a strategic asset, directly protecting revenue and enabling growth.
- Proactive Risk Mitigation - Identify and resolve performance bottlenecks in real-time, often before customers are affected, minimising revenue risk from downtime.
- Data-Driven Decision Making - Leverage detailed DEM insights and trend reports to make strategic investments that enhance user satisfaction, retention, and conversion.
- Brand Assurance & Continuity - Ensure global availability and reliability of your digital services, safeguarding brand reputation and customer trust.
Ensure every campaign and customer interaction is supported by flawless digital execution.
- Campaign Integrity & Execution - Guarantee smooth website performance during key marketing campaigns, product launches, and seasonal peaks.
- Optimised Conversion Journeys - Continuously monitor and improve page load speeds and user journey health to maximise conversion rates.
- Real-Time Issue Resolution - Get immediate alerts for performance issues, enabling rapid response to protect campaign performance and user experience.
Turn digital performance into cost efficiency, accurate forecasting, and operational resilience.
- Cost Efficiency & Loss Prevention - Prevent financial losses from unexpected downtime or degraded performance by proactively managing issues.
- Improved Budget Forecasting - Use detailed performance data to accurately forecast infrastructure needs and resource allocation.
- Operational Peace of Mind - Rely on 24/7/365 monitoring with defined SLAs, ensuring operational continuity and reducing operational risk.
Gain comprehensive visibility and control, shifting from reactive firefighting to proactive management.
- Proactive Alerting & Security - Receive real-time alerts for performance and security threats (e.g., DDoS) to enable rapid mitigation.
- Performance Optimisation - Track key metrics like server health and response times to ensure consistent, reliable platform performance.
- Scalable Assurance - Dynamically adjust monitoring to meet demand during traffic spikes or new releases, ensuring infrastructure reliability.
Our DEM Toolset & Technology Partners
We leverage best-in-class DEM solutions to provide comprehensive visibility and actionable intelligence.
Our toolset includes:
- Synthetic & Real-User Monitoring - Dynatrace, New Relic, AppDynamics
- Uptime & Performance Monitoring - StatusCake, Datadog
- Application Performance Insights - Azure Application Insights, Splunk
- Incident Response & Alerting - PagerDuty
- User Analytics Integration - Google Analytics 4
Find out about ArekiboCare and our managed DEM service
DEM FAQs and Toolset
What is Digital Experience Monitoring (DEM)?
DEM is the practice of continuously monitoring the real-world health, performance, and user experience of digital applications and services. It combines synthetic testing (probes) and real-user monitoring (RUM) to detect and resolve issues from the user's perspective.
What key metrics do you monitor and report on?
We create tailored reports covering Core Web Vitals (LCP, FID, CLS), page performance timings, error rates, uptime/availability, synthetic test results, and the health of key user journeys and conversion funnels.
Do you integrate with our existing monitoring tools (APM, logging, etc.)?
Yes. We can collaborate with your existing Application Performance Monitoring (APM), logging, and alerting stacks. We help standardise dashboards and escalation workflows to create a unified operational view.
Is monitoring and support truly 24/7/365 with SLAs?
Yes. Our ArekiboCare service includes around-the-clock alerting and on-call escalation with defined response time targets (SLAs) aligned to incident priority, ensuring issues are addressed at any time.
What does the typical DEM reporting include?
Our reports provide monthly and quarterly insights, highlighting performance trends, regressions, and root causes. They include prioritised recommendations with clear ownership for remediation, turning data into an actionable improvement roadmap.
| Tool Category | Example Tools | Primary Function |
| Synthetic & Real-User Monitoring | Dynatrace, New Relic, AppDynamics | Proactive testing from global locations and monitoring of real user sessions to measure performance and identify bottlenecks. |
| Uptime & Performance Monitoring | StatusCake, Datadog | Continuous checks for website/service availability, uptime, and basic performance metrics with instant alerts. |
| Application Performance Insights | Azure Application Insights, Splunk | Deep-dive diagnostics, log analysis, and code-level insights into application health and errors. |
| Incident Response & Alerting | PagerDuty | Automated alerting, on-call scheduling, and incident escalation workflows to ensure rapid response. |
| User Analytics Integration | Google Analytics 4 (GA4) | Correlates performance data with user behaviour, conversion funnels, and audience segments. |
Ready to Proactively Safeguard Your Digital Experience?
Stop reacting to issues and start preventing them. Contact us to discuss how our DEM service can deliver peace of mind, protect your revenue, and optimise every user interaction.